However, things happen, and you may wish to sell your house. But the best thing you should do is to take it slow. Do not rush selling your house not unless you are relocating. However, you can still relocate and start an Airbnb business with your house if it’s in a tourist attraction site.

Key Things to Consider When Selling a House in Kenya

1. You should have a realistic asking price. 

Don’t try to inflate your asking price because you think you can get more money for your house. Inflating your asking price will only discourage potential buyers from considering your house.

It’s important to consult with a real estate agent to get an accurate estimate of your home’s value. In addition, research the home prices around, and you will come up with a realistic and affordable asking price. You can also leave a small room for negotiations.

2. Stage your home in a way that will appeal to potential buyers. 

This means decluttering your home and making it look as spacious and bright as possible. You might also consider hiring a professional home stager to help you prepare your home for sale.

You can do repairs on broken things in the house to ensure you are selling a quality house. In addition, a well-maintained house discourages negotiation. After all, you’ll will have a strong point to stand firm with your final price.

3. You should market your home effectively. 

This means creating a listing that accurately reflects your home’s best features and using high-quality photos to showcase it in its best light. You can advertise your home here on our website to reach potential buyers faster.

You should also consider using online marketing tools to reach a wider audience of potential buyers. Social media is a great tool to advertise your home to potential buyers. In addition, you can also sign up for Google Ads, and they will place your ads in convenient places with target clients.

The Process of Selling a House in Kenya

The process of selling a house in Kenya generally involves finding a buyer, negotiating a price, and then transferring ownership of the property.

Step 1: Find a buyer. 

This can be done through a real estate agent, by advertising the property for sale, or by word of mouth.

In most cases, real estate agents have a list of many houses on sale in different regions. So, if you can engage several agents, you can get your clients faster. After all, you will pay them just a small percentage of the selling price if you close the deal.

You can also take advantage of social media and Google Ads to advertise your home. In addition, if you are able, go for local TV channels and Radio stations in Kenya. It’s more expensive than Google ads or social media, but the results are high because you reach more people.

If people are interested, go for those with a proof of funds letter to help save time.

Step 2: Price Negotiation.

Once you get a buyer, the next step is negotiating the house price. The real estate agent can negotiate the price on your behalf and will act as a mediator between the buyer and the seller.

However, let the agents know they cannot undercut the selling price beyond the current market.

Step 3: Signing of Documents

Once a price has been agreed upon, the next step is to transfer ownership of the property. This is done by signing a sales agreement, which is then registered with the Land Registrar.

Both seller and buyer should have their attorneys and witnesses while signing the transfer documents. As a seller, you should only sign the transfer documents once you have the cash in your bank account.

The Benefits of Selling a House in Kenya

There are many benefits to selling a house in Kenya.

-One of the main benefits is you can get a good price for your house.

Kenya is a country with a lot of potential, and there are many people who are looking to buy property in Kenya. If you manage to sell your house at a good price, you will make a good profit.

-Another benefit of selling a house in Kenya is that you can find a buyer quickly.

There are many people who are interested in buying property in Kenya, and you will be able to find a buyer in a short period of time. However, ensure you use the best advertisement channel to reach target buyers.

The Challenges of Selling a House in Kenya 

One of the biggest challenges of selling a house in Kenya is finding the right buyer. There are many factors to consider when selling a house, such as the location, the property’s condition, and the asking price. It is important to find a buyer who is willing to pay the asking price and is also interested in the property.

Another challenge of selling a house in Kenya is the paperwork. A lot of paperwork is involved in selling a house, including the contract of sale, title deeds, and transfer of ownership. It is important to ensure that all the paperwork is in order before selling the house.

The last challenge of selling a house in Kenya is the transfer of ownership. Once the buyer has paid the asking price, the transfer of ownership needs to be completed. This can be challenging if the buyer does not have the required documents.

Tips For Selling a House in Kenya

1. Make sure your house is in good condition before putting it on the market.

Therefore you should repair any damage, paint any required areas, and ensure that the overall appearance of your house is appealing to potential buyers.

2. Work with a real estate agent who is experienced in selling houses in Kenya.

They will be able to help you set a competitive price for your house and market it effectively to potential buyers. Buyers usually find real estate agents to help them get the best houses. So, working with an agent can help you get a buyer faster.

3. Advertise your house in multiple places.

You can place your house for sale on online listings, print advertisements, and signs around your neighborhood.

4. Be prepared to negotiate with potential buyers.

This is a common part of the selling process, and your real estate agent will be able to help you with this.

5. Have all the required paperwork in order before selling your house.

This includes things like your title deed and any other documents required by Kenyan law.

Bottom Line

Selling a house in Kenya is easy if you follow the required procedures. The biggest challenge when selling a house is the documents like title deeds. Therefore, ensure your documents are real and can be confirmed with the Ministry of Lands Kenya.

Frequently Asked Questions

What’s the Full process of selling a house in Kenya?

• You find a potential buyer through advertisements or real estate agents
• Negotiate the asking price with the buyer
• Get paid
• Close the deal by signing the transfer documents
  How do you sell a house faster?

A well-known real estate agent in your area can help find a buyer faster because they interact with buyers frequently. Furthermore, listing your house on a website with high Kenyan traffic can help.

What makes a house difficult to sell?

You can experience a hard time if your ownership documents are not authentic. In addition, a badly maintained house is very challenging to sell.

Nairobi takes a huge chunk of this deficit. This presents an opportunity to make good returns on real estate.

Most landowners do not have access to capital to develop their vacant land. But, we have developers with capital, but not enough to buy land and build on it. This is because the prices of land available for sale in Nairobi have sky-rocked in the last few years. It is becoming difficult for both land owners and property developers to develop Real Estate Projects.

This is where joint ventures come into play. A joint venture is a business arrangement under which two or more parties come together to undertake a project. This leads to the parties pooling their resources together.

We recently wrote about how real estate agents’ commissions can be determined.

Real Estate Joint Ventures: How to determine the real estate agent commission.

Today I share some of the locations which are “hot spots in Nairobi” when it comes to Joint Ventures. While the spots are all good for investment, the attractiveness varies. Some factors relied on include factors like location, size and terms offered.

Before we dive in, remember to read about the importance of letters of Authorization to source real estate. We also provided Letters of Authorization to sell Real Estate. This helps to ensure the real estate agent and their partner work with set agreements to avoid conflicts.

In Nairobi suburbs, most joint ventures have taken the form of gated communities with stand-alone units. In the list of joint venture hotspots below, flats are preferred. This because flats use less surface area of land is during construction. This allows for several housing units can be constructed within a small land size.

Now, let’s dive into the 10 most profitable joint venture locations in Nairobi.

 1.     Parklands.

The name parklands arise from the proximity of the area to City Park, Nairobi. During Kenya’s colonial days, the British demarcated the area as a residential neighborhood for civil servants. During the 1940s and 1950s Parklands was one of the most congested suburban areas of the Nairobi metropolitan area.

Currently, Parklands has become synonymous with the Asian community. Parklands’ proximity to Muthaiga Mini Market, Westgate, Sarit Centre, Diamond Plaza, and the Village Market add to its affluence. Most joint ventures in this area have been mixed commercial/residential buildings.

Rent ranges from Ksh 30,000 for a one-bedroom apartment and Ksh 150,000 for a 3-bedroom apartment. For property for sale, a one-bedroom apartment can go on sale from Ksh 8M with a 3-bedroom fetching upwards of Ksh 20m.

2.     Kilimani

Kilimani is home to Nairobi’s newest buildings and beautiful skyscrapers. The estate is located approximately 4 kilometers, away from the Central Business District.  In the past, this estate was dotted with multiple single dwellings. The old houses and bungalows are coming down to give way to apartments and tall buildings. Kilimani has become more populated thanks to the rise in commercial property, retail space and residential houses.

Rent ranges from Ksh 50,000 for a one-bedroom apartment and Ksh 150,000 for a 3-bedroom apartment. For property for sale, a one-bedroom apartment can go on sale from Ksh 8M with a 3-bedroom fetching upwards of Ksh 20m.

 3.     Pangani

Pangani is a leafy, upper-middle-class neighborhood in Nairobi. It is made up of mainly single-family homes, with some high-rise apartments and townhouses.  In Ngara, the government is trying to put up several affordable housing units.

Due to its proximity to Nairobi CBD and ease of transport Pangani developments will always be in demand.

4.     Westlands

Westlands was majorly a residential neighborhood during the colonial period for the then well-to-do society. In the early 2000s, land for residential and office space purposes in Nairobi’ CBD became exorbitantly priced. Most companies with their headquarters in the CBD started moving.

Westlands became one of the better options for businesses owing to its urban feel, cheaper land rates and proximity to the CBD. Soon after, the real estate in Westlands grew, attracting not only businesses but the residential market as well.

Westlands enjoys proximity to major international organizations like the United Nations and the African Union. Demand for housing and land will always be there in this neighborhood.

5.     Lavington.

Lavington is one of the major suburbs with high-end residential mansions. The neighborhood radiates peace, calmness, and tranquility. With the presence of different schools, a variety of restaurants and fun activities to do with family and friends, Lavington is bursting with so much personality.

6.     Kileleshwa

Kileleshwa suburb has its name fleshed from Leleshwa, a Maasai word for a tree dominant in Naivasha.

Located approximately 5 kilometers from the Nairobi CBD, Kileleshwa is one of the lushest estates in Nairobi County. Most housing units are flats, maisonettes, and gated communities.

7.     Upper hill

Construction has seen a major upswing in this area in recent years, dotting the neighborhood with skyscrapers. In 2017, for instance, work started on the tallest building in Africa. Upper Hill is a busy neighborhood with restaurants filled with office workers and bars with people winding down after a long day at work.

 8.     South B and South C

South C lies next to Wilson Airport and is bordered by South B to the East, Langata Estate to the west and the Nairobi National Park to the south. Here, houses here are in high demand due to the estate’s closeness to the Nairobi CB. Rentals in South C are quite pricey vs other Nairobi estates along Mombasa Road.

South C has all kinds of residential units such as single rooms, bedsitters, one-bedroom, and two-bedroom apartments that are for rent and sale, maisonettes and gated communities.  Most housing units are maisonettes and gated communities.

South C is inhabited majorly by Somalis, although other Kenyan ethnic tribes can also be found within the estate.  It houses people from all walks of life too e.g. Business leaders, expatriates, students, etc.

9.     Eastleigh

Nairobi’s Eastleigh neighborhood hosts one of the largest ethnic Somali communities outside Somalia. The largest population is Kenyan Somalis as well as Somali nationals. Other communities flock to this area for business. Whether during the day or at night, Eastleigh has always been a burst of activity.

Eastleigh has become an important center of Somali diaspora life and a hub for a trust-based trading community that operates across East Africa and into Asia and the Middle East. Demand for commercial real estate is at an all-time high with importers particularly in textiles setting up shop here.

10.  Ngong Road

Ngong road neighborhood is one of the most sought-after neighborhoods in Nairobi.  Ngong road is especially known for its malls, commercial buildings, business and car dealerships. Commercial rentals earn more than residential rentals.

Ngong road has always been one of the richest neighborhoods in Kenya. The recent road expansions have just enhanced the appeal.

Conclusion:

The benefits of forming a real estate joint venture in Kenya include several advantages for the business partners. These benefits could include the ability to scale the venture rapidly; the ability to combine the skills and resources of the partners; the potential for economies of scale; the potential for leverage; and the ability to take advantage of economies of scope.

There are different types of properties to choose from when venturing into real estate joint ventures. There are houses, apartments, commercial buildings, and even teaming up to sell vacant land. Each type of property has its advantages and disadvantages. So before investing, make sure you know what kind of property you want to invest in.

These above neighborhoods are generally in high demand and you have a good chance to close a deal when you target them. However, do not ignore other areas for joint venture opportunities in Nairobi. Our advice is to give these areas 80% of your energy to improve the chances of success.

Here are five factors that you should consider as you sell your house to make the process easy and fast.

Here are five of them.

1.     The selling price for your home.

You need to have a good understanding of how much the house is worth as you price it for sale. You can do this by looking at the selling price of comparable properties that are on sale within the same neighborhood.

Most home owners and real estate agents get the temptation to overprice the house so as to get a tidy profit or commission. This strategy may lead to the house staying on the market for a particularly long time before someone offers a price on it. On the other hand, if you under price, it may be taken as if the house has an underlying problem.

2.     The location and Neighborhood.

Location is the first thing every potential buyer considers and so should you. This goes in line with the old saying that the property market is all about three factors. Location, location, and location. If the house is in a good neighbourhood, then it might be easier to find buyers and sell it faster than if it’s in an area with poor infrastructure or crime rates are high.

Factors such as accessibility, schools, traffic, shopping malls among others have an impact on the suitability of the house to potential buyers. Some of the top amenities people are looking for when buying a home include malls, grocery stores, restaurants, shopping malls and entertainment spots. If a house is close to a major highway or public transport, this helps too.

3.     The condition of your House

The biggest work of selling real estate begins even before you have the property on the market. The easiest thing is to clean the house. Clean the interior well especially bathrooms, toilets, and kitchens.

You need to review the condition of the house and identify any repairs that need to be done. Review if repainting needs to be done. If painting is needed, do ignore this as it goes a long way to sprucing up a house.

If the house needs major renovations, then these should be done before placing the house for sale. This is because if a customer comes and notices items needing repair, it’s hard to call them back even if you do the repairs. If a few upgrades are needed, go ahead with these as little upgrades won’t cost you much but can bring you bigger returns.

On the compound, ensure this is well taken care of. Ensure you trim any overgrown hedges and if the compound has trees, cut overhanging branches. Ensure also that the grass is cut with a few well-done flowers in front and in the backyard.

4.     Marketing.

When deciding to sell your house, decide on whether you want to handle the sale yourself of you would like to have a real estate agent do that for you. Although you may understand the real estate market, it’s probably not a great idea to try to sell your home on your own, especially if you haven’t done it before.

In the past, I have tried some of my properties, but I found that I had to turn away customers who called when I had other commitments.

If you turn away a client who wants to view the house, there is a good chance you will not hear from that buyer again. To maximize your chances of selling, consider hiring a real estate agent.  There is a good chance they move on and start viewing other properties in the neighborhood.

Real estate agents promote your house for sale in mediums where in their professional judgement feel it will get the most exposure. This can include on various social media platforms, listing websites, as well as traditional print marketing like flyers and billboards ensuring your property receives maximum exposure.

It’s a fact that close to 90% of property searches begin online. You will be failing if you don’t have high-quality photos of your home. Poorly taken photos could show the house as needing repairs when it’s in top shape. Invest in a phone with a good camera and take quality photos.  Good photos should be clear and taken during the day when there is plenty of natural light available.

5.     Economic Conditions.

The prevailing market conditions impacts a person’s ability to buy or sell a home.

Even if your home is in excellent condition, located in the right neighborhood, the number of other properties for sale in your location when compared to the number of potential buyers in will impact your home value.  In markets where there are a lot of buyers looking to buy the few available homes is a seller’s market. In such a market, it’s easier to sell your house. It also makes it possible to sell the house for a good price.

A market with few buyers but many homes on the market is referred to as a buyer’s market. If you’re selling in a buyer’s market, you may have to adjust the price to attract more offers.

Final thoughts

There are easy things that you can do to sell your property faster. These usually assist in making your properties stand out from the competition.  Five key factors exist that enable you to sell your home quickly once you place it for sale. These are location, price, condition of the house, marketing, and economic conditions.

1.       Price

Pricing your property too high or too low can chase away your potential buyers. If for example, a house is highly priced and does not match such a value in reality, clients may not be able to afford it or may consider it unworthy. If the house is low priced too, it may raise clients’ eyebrows on what could have been a problem with such a home and maybe scared away from such property It’s therefore very important to know the value of your house.  When setting up a price to your property it is important to understand the market competition in your neighborhood. The other thing you could do is hiring an agent. A real estate agent will help you in setting the price and in selling of the property because they have an experience in the industry. Here is a simple guideline on how to price your home for sale

2.       Supply and demand

It’s important to consider all situations in the market because there are some that favor the selling of a property while others don’t.  Real estate, like other assets is subject to supply and demand.  When the demand is high the price rises. When supply is low, the demand for the limited properties goes up and the prices of the properties increase as well. This means that selling that selling similar properties when there is an oversupply or when the demand is too low will not in any way favor you. It will therefore advisable to wait for the right market condition to avoid making losses from your properties.

3.        Marketing strategy

We are living in an era where potential buyers are not only looking for a good listing but also listings that are captivating.  Technology has changed everything for better. There so many popular sites where buyers search for the properties without necessarily doing a physical visit but chances are you are not on all of them. It’s good list your properties on these sites to ensure that you are tapped into the largest pool of buyers. There are top 7 real estate listing sites and agencies in Kenya that you can consider listing o. some are free and other are paid.  The other thing you can consider is social media marketing. If used rightly, Social media is a very powerful tool that can bring remarkable success to your real estate business. It helps you reach a wide range of audience within a very short time but you must consider these tips to make sure your properties stand out in the market. The main point is not listing on many sites it’s about how you showcase your properties. Make sure you have taken high quality professional photos that will grab attention of the many buyers scrolling through different websites

In addition, we have rolled out a map-based search feature that allows you to search for property on a map. This provides you an ability to compare prices with properties within a similar range to arrive at a better value for your money.  

4.      Government policies

Did you know that all land is government owned? It’s the government that is responsible for tittle deeds issuing, transfer processes and all policies of selling and buying a property are government base. The government can offer incentives to accelerate real estate industry. For instance, the government can provide credit that allows more people to afford property and thus drive prices upwards. Through infrastructural development like roads, sewer, electricity connections, the government can make a hitherto underdeveloped area a prime area for real estate growth.

5.      Property Tax

One thing you should never forget before selling the property in the property tax Just make sure you have paid up all the taxes due on your property before putting it up for sale.  If you do not want to pay them yourself, then at least make sure that the buyer pays them when he buys the property from you. Also, important to note, changes in taxation can either enhance to decrease investor appetite. If for instance the government raises the capital gains tax, less people would be willing to sell property while fewer people will afford the resultant property prices. If the government allows higher mortgage relief, this may lead to an increased uptake.

Always ensure that the property tax receipts are regularly updated and in perfect working condition so that they can be shown to the new owner. Learn real estate taxation from Land rates, Land Rent, Income tax, Capital Gains, stamp duty and VAT.

Developing innovative ideas will help you stand out in a field where new marketing techniques are constantly being introduced, allowing you to sell your property more quickly. Here are some inventive ways to advertise that difficult listing that you’ve been trying to close a deal on if you have a problematic listing that continues accumulating more days on market.

1.   Find a professional real estate agent

If you want to sell your home faster and with a better price, find a real estate agent and a good real estate agent . Real estate agents are well educated and they know the whole property process. They will help you understand todayâ€s real estate values when settling the price for a property listing. The agents have creative marketing strategies which will help your property to be seen by many people and sell faster. Also read  ultimate guide to hiring a real estate agent in Kenya.

2.   Incentive program for referrals

Start building a list of people you can trust to provide you great referrals if you haven’t already. Consider the kind of job responsibilities and professions that interact with your target market on a daily basis. If you specialize in selling new homes in your community, you may include marital counsellors, financial experts, and mortgage bankers on your list. We know a good referral incentive should draw customer and motivate them to refer others.

Read ultimate guide to creating trust as a real estate agent in Kenya

3.   Make a Video footage of the property.

Video is, without a doubt, the most powerful marketing tool a real estate agent can utilize to create more leads and sales. Video was once considered a luxury, but it is now the most important tool for successful real estate agents. You will undoubtedly agree that trust is essential in real estate. Gaining a client’s trust and demonstrating one’s integrity is required when assisting them with the purchase or rental of a home. Videos can be utilized to highlight not only the property listings, but also the agent’s qualifications and accomplishments. As a result, potential buyers are more likely to trust you. When you read on the Ultimate guide on how to take real estate photos, you will have a better understanding on how to make your property video footage.

4.   Mentally re-list the property

You may need to mentally re-list a difficulty listing from time to time. Making it appear as if the property is back on the market is sometimes a good strategy. It’s also good to come up with inventive strategies to persuade your sellers that they need to upgrade their home or drop their selling price.

5.   Manage the process Carefully.

It’s important to control the selling process from the start, ensuring that sellers have reasonable expectations. After 30 days on the market, they may have to drop the price if they want to sell their house as-is without making any modifications. Alternatively, they may need to engage in house modifications if they want to sell their property quickly or at a certain price

6.   Don’t give up on a difficult listing.

Put the property back into the marketing cycle once you’ve persuaded the sellers to make upgrades or drop the selling price. To keep the listing, you may need to provide a marketing plan for your property for it to sell fast. It’s difficult to turn around a property, whether you’re trying to buy or sell it, especially in a buyer’s market. However, don’t give up on a difficult listing. Remember you can still sell that difficult listing property successfully.

Bottom Line

Selling a property can be stressful, but it can be made even more so if you’re on a tight schedule. Unfortunately, there are ways you can speed up the process, whether you’re selling because of a new job, relocation or family issues. I f you are looking to sell your property that is taking longer than expected to sell, you can visit our website and list your properties for free or find a real estate agent among our thousands real estate agents who can help you sell your property.

In this article we’re going give you our best tips on how to sell your land faster and for more money.

1.      Set a reasonable price

Setting a reasonable price may be your best strategy for attracting attention because land buyers are looking for land with good price. The first step is to determine the value of your land. If you are unable to do so, you can engage an expert to assist you. To determine the appropriate selling price, do market research to find out how much the neighbouring areas are selling for. Always go for the lower selling price. The chances of selling the land fast increases with price reduction. You’ll find a motivated buyer who is prepared to buy, if you them a good deal.

2.      Prepare your land

Make your land presentable before deciding to invite potential buyers to view it. They won’t be able to picture the land being used for a certain purpose and are therefore likely to give up on the property. So before listing your land for sale, clean it up. Cut the grass, clean up the mess, and get rid of any weeds and fallen trees. Remove the fence lines as well, and look for any breaks. Your land will seem desirable and provide a good first impression if you keep the it clean.

3.      Take good photos

Photos are among the most important useful features of property listing. Taking photos and good photos of your land can attract potential buyers. Read The Complete Guide On How To Take Real Estate Photos. Give your buyers a good view of your property so as to see the size of the property. You can find a professional photographer to take pictures of your land. For a better presentation you can also film it on camera.

Read Why Listing Photos Matter: 5 Benefits Of Listing Photos In Real Estate

4.      Write attention Grabbing description

Your land might be priced well, in a good location but still struggle to sell if the description is not good enough. Buyers will go on to the next listing if you post one online without providing enough description. Additionally, you can miss out on a quick sale if it contains information that doesn’t make sense.

The majority of buyers are looking to use the land for either farming, construction of their future house, or the purchase of commercial property. Don’t forget to include the land’s planned use when you’re selling it. If it’s for farming, for instance, include the sort of soil and any amenities like water that are present. Are you struggling to write your property description? Read How To Write Attention Grabbing Property Descriptions that will attract potential buyers.

5.      Advertise your land online

Nowadays, buyers are searching for properties for sale online. List your land on the best real estate listing sites if you want to sell it fast. Many people visit the websites, which can increase your exposure and let you get in touch with potential buyers. How quickly you sell a home can be significantly impacted by the quality of your listing. Put your best foot forward when creating your online listing because you may only have one chance to make a good first impression on potential clients.

Also read Real Estate Listing: 5 Effective Tips To Get Your Property Noticed

6.      Have proper documentation

In land transactions, title deed is the most important document, as it is the actual proof of ownership. Many people have suffered losses due to the rise of conmen and fraudsters, who purport to sell land and they never issue title deed as proof of ownership. As a real estate agent always make sure you have the right documents at hand as they will be needed in the process.

Read 5 Key Steps In The Process Of Buying Land In Kenya

7.      Build relationship with other Agents

Building strong relationships with agents is important because they can market your services faster and more frequently than you can on your own. Additionally, they have access to marketplaces that you may have been unable to access. Working with agents is necessary if you want to distribute your operations. All you need is to Find the right agents to work with.

Finally,

Selling land can be stressful, especially in this competitive market. However, with the correct strategy and techniques, it is possible to sell land fast. If you follow the tips given above, you will maximize your efforts and sell your land fast.

Join thousands of real estate agents who have listed with us. Create a free account here and start selling!

The Process of Selling a House in Kenya

Selling a house in Kenya is a process that requires careful planning and execution. 

1. What is the price of your house?

Once you know what your home is worth, it will be easier to get a target client. You can hire a professional property valuer to help you know the real worth of your home.

2. Prepare your house for sale

Preparing your house for sale means making necessary repairs and ensuring that your house is clean and presentable. You may also stage your house by setting it up to make it more appealing to potential buyers.

3. Market your house

Marketing your home to potential buyers can include online listings, open houses, and yard signs or through a real estate agent.

4. Find a reputable real estate agent.

The agent will then help to list the property and market it to potential buyers. It can take weeks or even months to find a buyer, and then there are often a lot of negotiations before a final sale price is agreed upon.

5. Negotiations

Once you have buyers interested in your property, the next step is negotiating a price. This is where your real estate agent will help you, as they have experience negotiating prices. You have the upper hand in negotiation if your house is in good condition.

6. Close the deal

Once a sale price is agreed upon, a lot of paperwork and other details still need to be taken care of before the sale is finalized. Note that you can only transfer the title deed and the necessary documents to the new owner after you’ve received your payment.

The Benefits of Selling a House in Kenya

You will make a profit from the sale. This can be a great way to make some extra money, or even to make a living if you can sell your house for a high enough price.

You get rid of any unwanted property. If you have a house you no longer want or can no longer afford to keep up, then selling it can be a great way to get rid of it. Selling your house in Kenya can be a great way to declutter your life and eliminate unwanted stress.

Finally, selling a house in Kenya can be a great way to move on with your life. If you have outgrown your current house or simply want to move to a new location, then selling your house can be a great way to make this happen. This can be a great way to start fresh and begin a new life.

The Challenges of Selling a House in Kenya

Selling a house in Kenya can be challenging, especially if you are unfamiliar with the process. You need to know a few things to make the sale go smoothly.

-A high price tag can scare away potential buyers. You should get the most out of your investment. However, you can scare customers if you set a high price. 

-It takes some time before finding a buyer. People need to save money to buy a house in Kenya. Instead, most people rely on mortgages to buy houses. And that needs a long process.

-Valuation differences

If your buyer is taking a mortgage loan to buy the house, their lender has a property valuer to estimate the value of your house. In this case, there might be differences between your valuer and the bank’s valuer, which may delay the whole process. 

If you are in a hurry to sell the house, you will have to accept the bank’s valuation, no matter how it is.

-Maintainance costs

If the house isn’t in good condition, you should renovate it to appear more appealing to potential buyers. If you are in a tough financial situation, it will be challenging to put the house in order. 

The Timeframe for Selling a House in Kenya

It generally takes two to five months to sell a house in Kenya. This timeframe can be shortened or lengthened depending on several factors. The housing market’s state, property’s condition, asking price, and the level of interest from potential buyers are among the factors that determine the waiting period.

Conclusion

It takes an average of two to five months to sell a house in Kenya. The time frame can be shorter or longer depending on the property’s location, price, and condition. It is important to consult with a real estate agent to get an accurate estimate of how long it will take to sell your home.

Frequently Asked Questions

What is the fastest way to sell a house in Kenya?

The fastest way to sell a house is to ensure it is in good condition. Afterward, use a real estate agent in your house’s location. They are more experienced in selling houses and sometimes have ready buyers who have told them to find houses on their behalf.

Why does it take longer to sell a house in Kenya?

Houses are big purchases that need a lot of cash. The process of the buyer getting the cash is not simple. In addition, houses need a lot of documentation, attornies, and witnesses to make the transaction go smoothly.

What makes a house more saleable?

A house in good condition with high-quality wiring, excellent drainage, suitable ceilings, and a floor will sell faster than a poorly maintained house.

You may have a property that is priced right, in the right location but still struggle to sell it if the description is not good enough. You need to have the description explain why the property for sale isis the bargain of a lifetime. We shall in this article help you learn how to write inspiring descriptions that motivate a buyer to action.

Structure for writing the best property descriptions

Most properties online tend to be similar both in description and features. The first goal is to thus appear different and unique. This helps you stand out from the crowd so that you can be noticed.

Real estate property descriptions have a standard structure:

1.       Compelling Headline

2.       A descriptive narrative of property features

3.       Any Special promotions being offered

4.       Strong call to action

ALSO READ: Why listing photos matter: 5 benefits of listing photos in real estate.

Now, from the above basic structure let us get into the details of each.

Compelling Headline

Chances are you are posting your property in several platforms. These include listing websites like BuyrentKenya, Property24 or you may have already registered to list with us. To stand out from other properties posted within these websites, then you require an eye-catching, different-looking headline.

Remember, you only have one shot to gain buyer attention so that they notice your property. You thus have a split second to stand out. What will make your advert stick out like a sore thumb? Some tips include:

Make it short and sweet: The headline should be short, essentially less than 10 words.

Evoke Emotions: Make sure the words evoke the right emotions to elicit a response from potential customers. Use of words like amazing, well furnished, majectic, can generate more interest. Compare these two headlines.

House for sale in Kitengela with an SQ.

 And

5-bedroom all en-suite house in Kitengela with high end finishes.

 Which headline is better? The second one, right?

When writing headlines, remember to use  title case  and not CAPS as Google prefers title case. Also, don’t use full stops and multiple !!! (Exclamation marks)

A descriptive narrative of property features.

The first sentence in the description of your property should get right to the point and inform what the listing is all about. An example is:

This is a stunning 5 bedroomed home located 2 Kilometers from Kitengela near good schools, served by all-weather roads and public transport.

Or

This is a pleasant newly completed home with high end finishes, ensuite bathrooms an open kitchen plan and spectacular views of the Nairobi national park.

These two opening statements provide the prospective clients with a quick answer to whether the property is what they are looking for and helps them decide if they should continue reading. After a good opening statement, you then describe the property features. In this area, you give the primary features while also providing inspiring and compelling description.

Primary features for your property include: total number of bedrooms and bathrooms, sizefootage, actual location and any amenities or unique characteristics like scenic views, terrace, garden). Consider the two examples below to help you create an inspiring and compelling description:

Example #1: 5-bedroom Bungalow for sale in Kitengela, with a separate SQ. The house is newly completed and in a block of 10 flats making this a gated neighborhood.

and

Example #2: Delightful 5-bedroom bungalow for sale in Kitengela with a separate Servant quarters. All the bedrooms are en-suite and the master bedroom has a jacuzzi. Kitchen is open plan with granite finishes. The house has breathtaking views of the Nairobi National Park. This house is built on a quarter acre giving you enough parking and a garden. The house has a fireplace where you can cozy with a good book. The neighborhood is complete with outstanding schools, malls, banks and public transport. The house is 200 meters from tarmac and served by an all-weather road. Get to Nairobi within 30 minutes.

I know the above description takes more time to prepare, but I assure you that it’s worth the effort. Once you have completed reading, remember to proof read.

Indicate any special promotion

To sell fast, indicate any additional incentives for potential buyers to take action. Here are some examples:

Free viewing and site visits available

Bank financing can be arranged

Installment payments available to serious buyers

Free nyama choma/mbuzi on purchase.

Free 4 gas burner and fridge on purchase.

Call to action

At the end, we all want the customer to call you. End with a strong call to the customer indicating how you want them to act. Go ahead and ask the customers to Call now!

What not to do.

When making the descriptions, remember to be factual. Do not try to create a hype or oversell the property. Customers have become wise and know when you are exaggerating features to get a sale.

Also, do not lie in your real estate ads or overpromise.

Important Read: 3 Little White Lies That Are OK to tell when selling property

There is a big difference between overselling and painting a positive picture about a property. If you oversell, it’s easy to tarnish your reputation and create enemies in the industry. The goal is to tell why the property is an amazing opportunity and then leave the customer to connect the dots and realize that your property is exactly what they need.

Help customers to see themselves in your property and then step back so that the customers can decide if what you are selling is the right property for them.

Not registered with Estate Agents Registration Board yet? Find out what it takes to get your real estate license.

Most of them want to know how they can sell tens or hundreds of homes and make millions.

Well, this article will show how to do that in 5 easy steps.

You can be a real estate agent working on your own or a real estate agent employed by a company to sell their products. In case you are interested in getting a job as a real estate agent, then just go to the company and drop your CV/resume.

Then after several years working as a real estate agent with a broker you could go it alone. Because you are known in the industry. And you have saved up some working capital.

This article will concentrate on what to do in case you want to start your real estate agency.

So lets dive in on the steps to take to start off in real estate. There are no special skills or any amount of money needed to start. Just your willingness to help other people.

Step 1:  Find the best real estate agent in your area for mentorship.  

Yes, you heard me right. Work for free. I know you have bills to pay, so you can start off on a part-time basis. A side hustle or a side gig if you wish.

And what exactly will you be doing as you work for free?

You will do a lot of jobs for them including ensuring there is tea in the office, the daily newspaper is delivered, the office is cleaned, and the boss is generally happy.

If you are lucky, you get to participate in more serious stuff like handling customer inquiries, taking customers to site visits and growing the list of the number of people you know.

This step helps you to gain knowledge in the industry, get recommendations and start growing your network.

To register with the Kenyan Estate Agents registration board, you will need a letter of recommendation and this is how you get one. 

Step 2: Network and Build your sphere of influence.

As you continue to work for free, you get to gain a lot of knowledge in the real estate industry. From how to handle sales, property prices, market trends and how to handle customers.

You will accompany your mentor for meetings. Here, you get to meet other real estate agents who will become part of your network.

 Your network is your net worth, and this is where you start growing that.

During this time, join any online groups you find. There are numerous groups on Facebook and WhatsApp that I have personally found quite useful.

Attend any available real estate webinars and meetings. This helps you expand your knowledge and become a force to reckon with.

 Step 3: Get a real estate license

Depending on the country or area that you operate in, certain restrictions apply to the real estate industry. Please do a quick google search on registration and licensing requirements.

In Kenya, all real estate agents should be registered with the real estate agents registration board. It takes around 6 months to get registered from the time you apply to when you get your license. This is because EARB processes registration in batches.

In case more people apply, registration can be quicker.

If you are wondering how much a real estate license costs in Kenya, the amount is KSH 10,500. This covers an Annual license and a practicing certificate.

Before you get your license, you can sell using the license of the agent you have from steps 1.

 Step 4: Sell like Crazy.

Once you have your own license, you need to start selling like crazy.

To do this, reach out to anyone within your network who could benefit from your services. Start with yourself. Can you buy the real estate you are selling? If yes, then go ahead. You have just sold your first property to yourself.

Start also by reaching out to your friends and family. This could be your best friend at work who has been coming to you for help. Make this they payback time.

Reach out to friends from school, church and your neighbors. If you say you will call, remember to call and follow up.

Call up your baby mamma, call your ex, call your sponsor. And if any of these have a sponsor, call them too!

Go out into the streets, talk to people, open social media accounts, google ads, blood sweat and tears.

List your properties with listing websites available in your country. In Kenya, we have identified the top five real estate listing websites for you.

Make sure everybody buys from you. Follow them up. Constantly.

Stalk them in case you need to. Call them from a different number. Email them. SMS then. WhatsApp them.

And don’t stop until they buy or die of old age.

If they die, attend the burial, and get contacts for the next of kin and sell to them. Not really, but you get my drift.

Step 5: Maintain contact with the clients you sell to.

Once you sold a property, this becomes the beginning process of the next real estate item you want to sell to them.

Resell to them your newest property. If they can’t afford it, ask them to refer you to their friends. And don’t relent until they do. And then do not let their friends go until they buy from you.

Or until their children buy from you.

Or their children buy from your children who are now managing your business.

Remember, it is far easier to sell products and services to existing customers than it is to sell to new customers. This is because there is at least a 60-70% chance of repeat customers buying from you.

Bonus tip?

We upload a new blog every week. Please subscribe to our so you get notified every time we release a new article. You will be receiving one email a week on the best tips to get you ahead in the real estate industry.https://www.youtube.com/embed/r-3j9A-w8s4

1.     Use good SEO practices

Search engine optimization, also known as SEO, is the secret to getting your listing prioritized and seen. Thorough keyword research is necessary for this. This helps users utilizing an online search engine to find listings to focus their search. Choose the right keywords or phrases to precisely describe your listing so that the target audience will find it in search results.

ALSO READ: Seo For Real Estate seven Tips On How To Improve Your Real Estate Website

2.     Get the Most Out of Local Real Estate Listings

Online real estate listings are a great way to get noticed, and they’re free! These sites will allow potential buyers to see all the properties you want them to see. These free real estate listing sites like Property254 are very useful and it’s a good idea to at least have a profile on one of them. To really get the most out of these websites, you’ll want to edit your listing regularly and respond quickly to any messages you receive through the website.

ALSO READ: The Top 7 Real Estate Listing Sites In Kenya

3.     Take excellent photos

Do you have professional photographs of your property? Great! They’re an invaluable tool in selling your property, and they can help attract a lot of traffic to your listing. If you want to really get the most out of these pictures, though, you might want to consider doing a virtual tour of your property. In addition to taking pictures, a professional photographer will be able to film footage inside the property and offer it for viewing on websites like YouTube, where people can see homes in motion and make comparisons between different properties. These videos are an excellent way to get noticed online, and they’re all free!

4.     Share your listings on social media

Social media is quickly becoming one of the most significant components of digital marketing, offering great benefits that allow businesses to contact millions of people around the world. If you are not using social media to sell today, you are stuck in the past. If you can find a way to use social media, your property has a great chance of getting noticed. To begin, you can use your personal Facebook or Twitter accounts to inform your friends and family about your real estate listing. Focus on developing a great marketing campaign and release it on Facebook or Instagram.There are social media marketing tools that can help you run your pages. You will benefit from increased online visibility and interest from potential buyers. If you need help Digital Marketer will help you run all your social media accounts.

5.     Know Where Your Audience Is

If you’re going to get your property noticed, you’re going to need an audience. The best way to find out who might be interested in seeing your home is to find out who’s already looking for properties like yours. This can be done through websites that offer free information on the demographics of different neighbourhoods in the area, as well as through online forums dedicated to selling or buying properties of a particular type. Take some time to read up on all these sites and see how you can use them to sell your property.

Conclusion

Getting your property noticed, especially in such a large market, can be difficult. You will need to improve your marketing efficiency as much as possible for this. In addition, while addressing a potential client, we will want you to be as professional as possible.

Create a free account with us here and list all your properties for FREE.