Author: Peris Gachago

Real estate video marketing is the use of a video that you have taken of your property to help promote it, market it and sell it faster. Using video to market properties has become one of the most popular and effective ways of marketing and is being used by landlords and agents widely in Kenya due to various important reasons. This has made the market to be over-saturated with real estate videos. Therefore if you want to sell more through video marketing then you need to stand out from the rest. Here are 5 tips that will help you stand out…

Rental scams come in different forms and can be a major concern for landlords and tenants. The scams that are targeted at landlords are totally different from the scams that are targeted at tenants. As a Kenyan landlord protecting yourself from rental scams requires due diligence and attention to detail. In this article, we will provide an overview of 8 common rental scams in Kenya and offer tips on how to protect yourself and your property from potential fraud. 1. Impersonation scam. Some scammers may try to rent a property on behalf of someone else in order to avoid background checks or…

As a renter, it’s essential to be aware of the various scams that can target you and your finances. These scams are specifically designed to target renters and are different from those that landlords may encounter but both can lead to financial losses if one is not careful. To help you protect yourself, we’ve compiled a list of 7 common scams that renters in Kenya should be aware of and provided tips on how to recognize and avoid these scams by following a few simple precautions. 1. Fake listings. Scammers may create fake listings for rental properties and then request payment in…

As we ring in the new year, it’s time to think about the goals and resolutions we’d like to achieve in the coming months. And let’s face it, making resolutions is easy – it’s actually keeping them that’s the hard part. But fear not! We’ve compiled a list of New Year’s resolutions that are useful and achievable. 1. Learn something new. The real estate industry is one of the most dynamic. There is always something new and exciting to learn. It’s always a good idea to stay up-to-date on the latest trends and best practices in the real estate industry. So why not make a resolution…

Buying a home is a big decision and can be a complex and overwhelming process, but with the right preparation and guidance, it can also be a rewarding and exciting experience. In this article, we’ll provide a checklist of things to consider as a first-time homebuyer and explain each step in detail to help you navigate the process with confidence. Whether you’re just starting to think about buying a home in Kenya or you’re ready to start looking for properties, this information will be valuable to you as you begin this exciting journey. So, let’s get started! 1. Determine your budget.…

When it comes to purchasing land, it’s important to consider a number of factors before making a decision. In this discussion, we’ll explore some of the key considerations to keep in mind when purchasing land, including the location, zoning, utility access, environmental factors, potential uses, and budget. We’ll also discuss the importance of having a written contract in place and the value of a site visit in helping you make a well-informed decision. 1. Lands location. The location of the land will impact its value and potential uses. Consider factors such as proximity to amenities, access to transportation, and the overall quality…

Purchasing land for the first time can be a daunting task, especially if you’re not familiar with the process or if you don’t know the factors you should consider before buying land. Here are some common mistakes first-time land buyers make and how to avoid them 1. Not doing their research. Sure! It’s important to thoroughly search the land you’re interested in purchasing to ensure that you’re making a sound investment. Here are some specific things you should consider when doing your research Zoning laws: Zoning laws determine how the land can be used. For example, a property zoned for residential use may…

Experts say that procrastination is the thief of time. If you want to start real estate investment in Kenya, the best thing is to start now. You can start by researching everything about the industry and differentiate facts from rumors. Real estate is a big investment that needs a lot of time and money to set up. This blog will help you put your dream into action by providing you with facts about real estate. In the end, everything will have been simplified, making it easier for you to start your investment as early as today. We have a series…

Your property’s value determines how much profit you’ll gain when you sell it. In addition, the property value also determines how much rent or lease to charge your clients. As a result, you should be more careful when building your property value.This blog explains the factors that help measure your property’s value. In addition, you’ll also learn about the tips that can help you improve the value of your real estate business.You can sign up for our weekly newsletter to get updates on any helpful content we post on our blog. Our weekly content can help you set up a…

Video marketing in the real estate sector is rapidly growing in Kenya. The fact that people like watching more than reading in Kenya calls for the need for video marketing. However, to get more views for your campaign, you should create suitable videos for your targeted audience.This blog explains how you should do video marketing in real estate in Kenya. You’ll learn how to use video marketing in real estate to benefit you.Remember that choosing the correct video marketing procedures for your audience results in high conversions and sales.If you want to succeed in video marketing for your real estate…