Going for a site visit is not enough. There is a way you should treat
your potential clients. If you want to turn your potential client to a client,
you must develop a relationship with them. Here are some fundamentals
1. Trustworthiness
Trust is earned by demonstrating your honesty
and integrity. If you lose it it's gone forever and that means you will your
customer's confidence. The very first thing in the buying process is winning
trust of your potential buyers. A buyer who trusts you is more likely to close
a deal with you but they must trust you at every stage. They don't want to be
enticed by your profile then feel blindsided by changes to mortgages, financing
and may be housing regulations. If you lose your chance once, you can hardly
get a second one. Make sure you are truthful during your first meet up and in
the whole real estate process. This will help you to build your brand's reputation.
See ways
of becoming a trusted real estate profession
2. Consistent
communication
Communication takes the lead in most things
that you do as a real estate agent. It's beyond just saying a couple to things
to convince a buyer. What buyers want is a consistent communication. When we
talk of a consistent communication, we don't mean automated communication but a
communication that gives your clients a human touch. It's about relating
necessary information about the buying process to a first time home buyer to
negotiating and closing the deal. It's important to determine your
client's preferred method of communication and frequency. Some want a regular
phone call, others prefer emails while others prefer a text. Use that to your
advantage. That's not enough, you should move from talking to listening to you.
Listening makes your customers feel like you are connected and understand their
feelings. It's actually a communication skill. Learn communication skills that you should acquire as a real estate
agent.
3. A
knowledgeable agent
If you want to be successful in real estate
industry you must be an expert in real estate advice. They expect you to
explain what they need to know and why, before they need it. Your clients don't
know much about real estate. They expect you to give answers to all there.
Whether the require a home inspection, how earnest money works, what is a
mortgage and how does it work, what is your list-to-price ratio among other
questions. They will want to know about the neighborhood, about the
areas amenities and no matter the question you should have an answer. Simply
have an ability to take away all their confusion
4. An
agent who Stick to schedule
One of the areas where your clients are
unforgiving is when you waste their time. That client is in waiting and you
must acknowledge that. It gets back to communication. If you are going to be
late, call the customer. If you can't deliver a product on time, let them know.
If you've got no news, call them to let them know you've got no news. Serve
your customers in a way that they will feel your respect for their time. It is
essential to set up an effective scheduling system for your client. Coordinate
appointments in a way that you will not manage all of them. If you are that
forgetful person looks for an online service that will help you in appointment
scheduling for both you and your clients. When proposing appointment times,
offer 2-3 options your potential customers are likely to be happy with,
especially if the meeting involves more than one participant. With this you
will have earned a good reputation more customers will seek you out.
5. Quick
response
How quickly you response to your customers
really matters not only in real estate industries but also in all business
industries. The faster you're able to respond to your leads, the more likely
you can send them further down your sales funnel to convert. It actually makes
your potential clients feel important. When you don't responds quickly to your
customers they will definitely stop doing business with you.
Statistics show that businesses who respond
to leads in five minutes or less are more likely to connect and convert
opportunities. Learn more on lead
response time and how to calculate leads response time
Conclusion
If your clients are tough you have to go an extra
mile. Strike the right balance between professionalism and friendliness. Don't
step out of their limits. If they are not interested in the said property,
suggest alternatives to them. See also
tips to handle difficult clients in real estate