Over the past two decades, Kenya's real estate market has seen steady growth as an increasing number of citizens have become invested in owning property. This growth has led to the development of many real estate companies and real estate professionals.
Whether you're already an agent looking for other agents to work with, or you are looking for a new home or trying to get the best price for your current property, a quality agent is a vital part of your real estate investing team and can help you navigate the process and achieve your goals. But how do you go about finding the right agent in a crowded and competitive market?
In this article, we'll explore the best ways to locate and work with quality real estate agents in Kenya, so you can find the right agent to help you succeed in the Kenyan real estate market.
Qualities of a good real estate agent
Before identifying a reputable real estate agent, it's essential to understand what qualities make a good agent. The following are the characteristics of an excellent real estate agent:
a) Knowledge of the local market.
This means they should be able to provide clients with accurate and up-to-date information on available properties, as well as being able to advise clients on the best neighborhoods to buy or invest in. They should also be aware of any upcoming developments or changes in the area that may affect the value of properties.
b) Strong communication skills.
A good agent should be able to communicate effectively with both buyers and sellers and should be able to explain complex concepts in a clear and concise manner.
c) Professionalism.
They should be able to provide clients with high-quality service and should be able to meet their clients' needs and expectations. They should also be able to handle difficult situations and clients professionally.
d) Networking and Marketing skills.
A good agent should have a strong network of contacts in the industry, including other agents, mortgage brokers, and home inspectors, and be able to market properties effectively to attract potential buyers.
e) Persistence and determination.
A good agent should be able to follow up on leads and clients even after the initial contact, in order to make sure that they are still interested in buying or selling properties.
f) Negotiating skills.
A good agent should be able to negotiate effectively on behalf of their clients to help them get the best possible deal.
g) Detail-oriented.
A good agent should be able to pay attention to detail and to anticipate potential issues or problems before they arise.
h) Responsiveness.
A good agent should be responsive to their client's needs and should be available to answer questions and provide information in a timely manner.
Locating quality real estate agents
There are several ways to locate good real estate agents in Kenya:
i. Referrals.
Ask for referrals from friends, family, or colleagues who have recently bought or sold the property in the area.
ii. Online.
Search online for real estate agents in your area, and read customer reviews and ratings to get an idea of their reputation and level of service.
iii. Professional associations.
Look for agents that are members of professional associations such as the Institute of Surveyors of Kenya (ISK) or the Real Estate Developers Association of Kenya (REDAK)
iv. Advertising.
Look for agents that advertise in local newspapers, online classifieds, or on billboards.
v. Local offices.
Look for local real estate offices in your area, and speak with the agents there to get an idea of their level of expertise and experience.
vi. Networking events.
Attend local networking events and real estate conferences where you can meet and connect with other agents and industry professionals.
Working with real estate agents
Once you have located agents, you then need to effectively communicate to them how you will work together. This can be a great way to expand your network and gain access to new properties and clients.
Here are a few tips on how to work effectively with other agents:
a) Build relationships.
Building strong relationships with other agents can be beneficial in the long run. Take the time to get to know other agents in your area, and make an effort to stay in touch and keep each other informed about new listings and potential clients.
b) Communicate effectively.
Communicate clearly and openly with other agents, and be responsive when they reach out to you. This will help to build trust and ensure that you are both able to work together effectively.
c) Be respectful of each other's clients.
When working with other agents, it's important to respect their clients and their relationships with them. Avoid trying to poach clients or interfere with their deals.
d) Share leads.
Share leads and information about potential properties and clients with other agents. This can help to build goodwill and create opportunities for both of you.
e) Respect boundaries.
Real estate agents have different areas of specialty and different ways of doing business. Respect the boundaries of other agents and their methods of working.
f) Join a professional association.
Joining a professional association can help to connect you with other real estate agents in Kenya and provide you with opportunities to network and share information.
Conclusion
By following the above criteria, you have a good chance of landing a respected, professional property agent.
Working with a quality real estate agent who understands the local property market has an immense advantage, it will help grow your business and succeed in the Kenyan real estate market.
Are you a real estate agent in Kenya, we'd love to hear from you. Please share your thoughts on this topic by leaving a comment below. Share any tips or advice you have for those looking to work with quality agents in Kenya. Your insights and experiences can help others navigate the real estate market and find the right agent for their needs.
